Programme: "Communication"
Type: Elective course
Curriculum: Cultural 
Management & Communication
Semester: A

Description

The course focuses on the cultural industries, that is on the industries that produce and circulate cultural goods and services. It examines the ways in which shared meanings in the business of culture and in cultural organizations affect the process of production and distribution of tangible and intangible goods and finally the management of creativity, shaping the specific features of each particular creative industry.

Programme: "Communication"
Type: Core course
Curriculum: Communication
Campaigns & Public and
Audience Research
Semester: A

Description

The course examines theories, surveys, and empirical research on the public and audiences. It emphasizes those theories and surveys that take into account the unprecedented fragmentation of the audiences and analyze their preferences and the reception of cultural and other content.

Programme:
“Communication”
Type: Elective course
Curriculum: All
Semester: B
In collaboration with N.
Tsigilis

Description

The course provides review and analysis of some of the most common techniques for statistical analysis employed in quantitative research in communication and social sciences with the support of relevant software packages.

Programme: Postgraduate
Type: Elective course
Curriculum: Communication
& Culture
Semester: C
In collaboration with
G. Kalliris and
P. Tsarchopoulos

Description

The course examines the impact of technological developments on the creation, production, dissemination and reception of cultural goods and services. It focuses on the changes and transformations of the relations between artists, cultural organizations (profit and not-for-profit), and their public.

Programme: Postgraduate
Type: Elective course
Curriculum: Communication
& Culture
Semester: C
In collaboration with M.
Manolika

Description

The course includes both theoretical analysis and practical exercise. Basic theories and research in the psychology of consumption are introduced focusing on the consumption of cultural goods and services.